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You may have heard that OpenAI released its first piece of hardware this week: $230 mini keyboard. You may not have heard that besides this “Agent Action Command Center”, OpenAI also released ChatGPT Basketball.
This basketball comes from the Pause campaign. I play. “Fast.”, a physical reminder that creativity doesn’t just live on our screens,” the product listing explains. I couldn’t find any other reference for the “pause.play.prompt”. campaign on the OpenAI website, but I think this is OpenAI’s way of telling people not to spend a whole day on the Codex.
Who says tech companies don’t think about our mental health?
Basketball will cost you $70, or about 56 million GPT-5 entry codes. It is a 100% rubber ball, which is better suited for outdoor play due to its weather resistance compared to the expensive leather balls you will find on professional basketball courts. I’m glad to know that OpenAI envisions a world where sports can be played abroad, even as the AI boom accelerates Carbon emissions of technology companies.
It is difficult to imagine the target customer for ChatGPT Basketball. Who is this for?
If you wander outside the comfort zone of Silicon Valley’s AI technology, one might worry about being harassed for bringing a ChatGPT basketball to the court. You can’t pay me $70 to walk onto a community court in Philadelphia with this ChatGPT basketball. (If this were free swag from a conference, it might seem ironic — I cherish my “#FACEBOOK” bag, sprayed like a brush Bar Mitzvah ceremony in the 2000s.)
In defense of ChatGPT Basketball, the AI industry isn’t exactly known for its product-market fit instincts. may human ai pin rest in peace.

Along with this $70 artifact, OpenAI also sells a line of merchandise containing inspirational reminders, like “Good research takes time,” which I think is the perfect outfit for a startup founder meeting with investors demanding faster growth. There is also a certain I don’t know what To $175 Quarter zipper Which says “research” in manuscript. The product description says it “has a sleek collar reminiscent of our days in academia,” which could put off an “I never went to college because I’m talented at programming” audience. (Also, can something remind you of your days in academia? Should I expect grammatically correct sentences from people who write their emails using ChatGPT?)
However, there’s nothing wrong with a little company swag. If OpenAI is looking to commission any ceramic artist to honor the company’s history with functional tableware, I’d love to get in the ring.
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