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Trump Media, the company behind Truth Social, is selling Wall Street faster access to the “most influential” posts on the US president’s social media platform. Thursday, Trump Media announced its plans To launch the “Truth API,” a licensed real-time data feed for businesses that provides “the fastest access to the most influential Truth Social accounts.” The live broadcast will begin on August 1st.
Similar APIs are common across other social networks, but are not fraught with conflicts of interest. While Trump Media did not disclose the cost of the API service, it will benefit the Trump family, as they are the largest shareholder in the publicly traded company.
In a statement, Trump Media interim CEO Kevin McGurn said that “markets are already moving on Truth Social posts,” and that the company expects the Truth API to become a “useful and ongoing source of revenue.”
President Donald Trump is the most followed user on Truth Social, and regularly uses the platform to announce official communications before publishing them on other platforms. He currently has 12.9 million followers, with accounts for his sons, FBI Director Kash Patel, and the White House also ranking high with millions of followers.
“The Truth API uses familiar, industry-standard delivery methods to deliver Truth Social posts to our customers in milliseconds,” Trump Media said in its announcement. “It is expected to provide continuous 24/7 coverage and include a historical archive of posts dating back to 2022.”