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Music streaming service Tidal says it will begin categorizing music generated entirely by AI and will also remove fraudulent or deceptive tracks. The company will implement automated tools in mid-July to identify and tag this music.
Listeners will begin to see an “AI” icon next to music that detects that it was 100% AI-generated. Right now, the code only applies to songs that are entirely AI-generated, though some tracks may use AI for certain elements rather than the entire piece. The company said it will “expand these policies to include music that is largely generated by AI when the AI detection technology is reliable enough to do so.”
Tidal will also cancel royalties on AI-generated music. Monetization will only be available for original music “produced, written and performed directly by people.” Forbes reported The AI-generated music market could be worth $4 billion by 2028.
The company is also taking a firm stance on blocking or removing AI-generated music associated with fraudulent activity. According to the new artificial intelligence policy“Fraudulent activity includes (but is not limited to) AI-generated music that is intended to deceive listeners, interfere with original artists and their audiences, or involves high volume uploads or unusual streaming activity.”
AI policies have become essential for music streaming services for two main reasons: AI music tools like Suno They’ve made it easy to create entire songs with little to no musical training, and streaming services like Tidal also allow customers to upload their own music.
While the ad was focused on users, artists can object to the AI mapping, according to Tidal’s post Terms and Conditions.
“Any creators who believe their work has been flagged incorrectly can contact our support team, and we will work with them immediately,” a Tidal representative told CNET.
As streaming platforms grapple with the rapid influx of AI-generated music, several major services have begun rolling out their own detection and enforcement tools. The industry response has largely focused on labeling synthetic content and reducing abuse of automated uploads.
Some of Tidal’s competitors, e.g Deezer has released its AI detection tools. Spotify too Artificial intelligence policies have tightened In September last year. Its approach is very similar to Tidal’s and includes a “spam filtering” tool, though the company also encourages artists to directly report AI-generated fakes.
