The 23 best Prime Day deals under $100 in 2026

Amazon Prime Day Success will be different in 2026. Prime Day is often a moment to purchase a big-ticket item — and there are great deals Amazon prime day tv deals, Prime Day Apple Offersand Prime Day tech offers So much for those who need a serious life upgrade.

But honestly, this year has been a bear for most people I know. I shop on a budget. That’s why I’ve rounded up these great Amazon Prime Day deals for under $100. Each represents an opportunity to get a necessity, a step up, or a little treat without having to explain anything to yourself later — whether it’s a low-cost Kindle or a great budget Fitbit.

For the best deals on Prime Day, check out WIRED The absolute best Prime Day deals. For quick deals right now, check out our website Amazon Prime Day Live Blog To get real-time updates.

Updated on Thursday, June 25: We’ve added some additional offers from Noco, Switchbot, TP-Link, Pagesmart, Bissell, Shark and Yoto Player and updated prices with the latest offers and discounts.

WIRED special offers

Best Fitbit for $90 ($70 off)

This is even after three years Charge 6 still Fitbit WIRED recommends For most people. The AMOLED touchscreen is bright, easy to read, and does all the basic things you want a fitness watch to do. It will monitor your blood oxygen, heart rate, and skin temperature, as well as monitor sleep and report signs of stress or irregular heartbeat. It’s not quite as accurate as some, but it’s good enough for most enthusiasts, and the price is very reasonable at the moment.