PlayStation sees AI as a “powerful tool” to help make games


As part of Earnings presentation on FridaySony shared how it thinks about AI at the company, including many details about how it evaluates AI as part of making PlayStation games. Generative AI has emerged recently In bigger games – Although there are many independent developers She still refuses it While Sony describes AI as a “powerful tool,” it says that “the vision, design and emotional impact of our games will always come from the talent of our studios and performers.” “Artificial intelligence aims to enhance their capabilities, not replace them.”

In its own studios, Sony says developers are “automating repetitive workflows, improving software engineering productivity, and accelerating areas such as quality assurance, 3D modeling, and animation with new AI-powered tools.” One example of this is using a tool called “Mockingbird” that can animate 3D facial models using performance capture data, and Sony says Mockingbird finishes animation work that previously took hours in “a fraction of a second.”

The last of us Creator Naughty Dog and God of war Developer Santa Monica Studio is among those who have used the tool, and work from Mockingbird has appeared in titles including Horizon Zero Dawn Remastered. However, “we are not replacing human performers, but rather improving how we process the data from this live footage,” according to Sony.

Sony also says it has partnered with Bandai Namco to “explore how generative AI and cutting-edge technologies can more effectively contribute to realizing a creator’s vision in video production.” Through their “explorations,” the companies identified “tremendous gains in speed and productivity per person” and opportunities where “AI can produce cutting-edge, highly realistic outputs” that would not otherwise have been possible due to “time constraints.” But Sony also points to a “lack of consistency and controllability” as a weakness in generative AI models.

As part of its earnings, Sonly also said PS5 sales decreased by 46 percent Year after year after a significant increase in prices.

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