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Persistent RAM Chip deficiency It claimed another victim: Microsoft’s Surface PC lineup. Microsoft has quietly increased the prices of all available Surface devices Computers On the Microsoft Store, these pricing changes are expected to be reflected in retail stores in the near future.
“Due to recent increases in memory and component costs, Surface is updating pricing on Microsoft.com for its current generation lineup,” a Microsoft spokesperson told CNET in an email. “We are committed to delivering value to customers and partners while maintaining our standards of quality and innovation.”
The severity of the price increases ranges depending on the model, but maxes out at around $500 for the flagship and many mid-range models. As Windows Central He pointed outThis means that mid-range Surface devices are now more expensive than the flagship models were two years ago when they launched.
Current starting prices are on Microsoft Store They are as follows:
This puts Surface Laptops and Surface Pro at a higher price point than some devices Best laptops From companies like Apple, Acer, and HP.
Microsoft isn’t the only tech giant feeling the pressure this week Artificial intelligence data centers Continue to swallow as much of the RAM sticks available to man as possible.
Samsung It also raised prices on some of its phones and tablets for up to $280 on Tuesday. Apple has had many RAM and storage intensive product configurations Listed as sold As of Monday.
The most unfortunate news is that so are the prices It is likely to increase and remain. The demand for RAM from AI data centers is very high and shows no signs of slowing down. So much so that Micron, one of the largest memory suppliers, It closed its critical consumer-focused brand To produce more RAM for AI data centers.
Other major memory suppliers such as Samsung and SK Hynix are also feeling the pressure, with the latter company’s president announcing that the memory chip shortage is likely to continue. Until the end of the contract at least.