Google Search Live is coming to India, AI mode is getting more languages

Google is bringing its AI-powered conversational search feature, Search Live, to India — which is launching in English and Hindi — and expanding its AI mode to seven new Indian languages, as the company strengthens its presence in one of its fastest-growing markets.

Firstly foot Coming to the US in July, Search Live is based on Google’s Project Astra technology and is available through the company’s AI mode. This feature allows users to point their phone’s camera at objects to get help in real time, supporting back-and-forth conversations that rely on visual context from the camera feed.

With this launch, India becomes the second market after the US to get Search Live – a logical move given the country’s broad base of AI early adopters, who have helped Google develop products like Gemini banana nano model. Google plans to leverage India’s early adoption to train its systems on a broader range of visual contexts, making Search Live more capable over time.

“People in India are strong users of multimodal search, making up our largest user base for both voice and visual search globally,” Hema Budaraja, vice president of product management for search at Google, said in a new report. Blog post.

Search Live started rolling out to users in India today and will reach more people in the coming weeks. Once available, users can access it by tapping the “Live” icon at the bottom of the search bar in the Google app, or by opening Lens and selecting “Live” from the bottom of the screen.

Earlier this year, Google revealed that Search Live is Powered by a custom version of Gemini. The Gemini app separately includes a feature of the same name Called Gemini Livewhich was introduced in May and offers a comparable experience. This overlap may easily confuse some users.

Google has also expanded its AI mode to include seven Indian languages: Bengali, Kannada, Malayalam, Marathi, Tamil, Telugu and Urdu. This is part of the Global AI Mode expansion, which will be available in Over 35 new languages ​​and 40 new countries and territoriesMaking the AI-powered search experience available in more than 200 countries and regions around the world.

Google’s artificial intelligence mode, which For the first time In the United States in March and It has been rolled out to more users in the United States In May, it allows users to ask complex, multi-part questions through an AI-powered interface. He – she Fired In India in June and Expanded globally In August. Google last month Five new languages ​​have been added – Including Hindi, Indonesian and Japanese – for this feature.

“The advanced inference and multimodal understanding of the Gemini search model allows the AI ​​mode to accurately understand local languages, ensuring that the AI ​​mode is truly useful and relevant in all the new languages ​​we introduce,” Buddaraju said in his post.

Google’s AI Mode and other AI features, including AI Overview, have faced criticism for reducing search traffic for online publishers. However, the company has She denied that AI-based search tools were harmful Site visits.