Google is expanding its AI profiling tool to include Chrome and Search

Google It expands its AI content detector beyond twin program. It will now be able to detect AI-generated photos, videos and audio that are watermarked in Google Chrome and Google Search, the tech giant said on Tuesday during its annual conference. Google I/O event.

Google’s SynthID invisible watermarking system It was then released to the public Years of testing And in development in late 2025, allowing you to share a photo in the Gemini app and ask if it’s real. The chatbot then looks for the watermark and gives you an answer.

And with the expansion to Chrome and Search, you’ll now also be able to use Google Research circle Feature or right-click on an image online and ask if something was created using AI.

The SynthID watermark has been used on more than 100 billion photos and videos as well as “60,000 years of audio assets,” according to Alphabet CEO Sundar Pichai. Millions of people have used the SynthID detector in the Gemini app, he said.

“As generative AI improves, the need for greater transparency grows,” Pichai said. “We’re adding content credentials verification across products. This will show you whether a piece of content has AI or camera origin, and whether it was edited using generative AI tools.”

One of Criticisms when SynthID What’s been released is that it can only be used to identify content created by Gemini, rather than images created by Other AI image generators. But now, Google is also expanding the SynthID watermark through partnerships with companies including ChatGPT OpenAI maker and AI audio generator Eleven laboratoriesIn addition Nvidiawhich signed on to use SynthID last year.

“It’s great to see collaboration between industries,” Pichai said. “We look forward to expanding to include more partners and setting the standards of transparency for the age of AI.”

Gemini Omnia new tool for creating ultra-realistic video previewed in Google I/Owill also integrate SynthID into its videos.