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CNN is developing a new streaming service, and it’s very similar to this one It was closed Nearly three years ago. in Internal memo Shared with EdgeCNN CEO Mark Thompson says the service will give viewers the ability to “stream news programming from us on any device they choose” as part of a broader restructuring plan.
CNN jumped on the live streaming bandwagon in 2022 with Launch of CNN Plusshort-lived service Closed after just one month. Thompson did not clarify whether the new service would mirror the content on its linear channel, or whether it would stick to original programming, similar to CNN Plus.
“It’s early days but we’ve already proven that there is tremendous demand for it not just in America but in most parts of the world,” Thompson wrote. “We will have more to say about this new digital product in the coming months, including content plans and how we will work with current and future distribution partners to bring this product to market.”
Along with the new streaming service, Thompson’s memo also said that Alex MacCallum, executive vice president of digital products and services at CNN, will announce the company’s “first lifestyle-oriented digital product” and a “major pivot to digital video.”
As part of these changes, CNN will lay off six percent of jobs, making up about 200 employees. Thompson says the company “does not expect a significant decline in overall headcount this year” due to a $70 million investment from CNN’s parent company, Warner Bros. Discovery, Hollywood Reporter He says.