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year He added Apple TV On Tuesday, the streaming company announced its list of additional subscriptions. Now, Roku users can subscribe to Apple’s streaming service directly through the Roku Channel’s premium subscriptions page. Apple TV has had an app on Roku since the streaming device launched in 2019.
Going forward, Apple TV — Who dropped the “plus” Last year – it will be accessible through the standalone Roku app or via your Roku account. Similar to Apple’s deal with Prime VideoThis higher level of broadcasting aims to attract more subscribers.
The timing of the deal aligns with Major League Baseball’s return to the streaming device, which will begin the 2026 season later this month, and the start of the Formula 1 season, which launches on Apple TV this weekend. It is worth noting that this news comes on the heels of A joint deal between Apple and Netflix To broadcast the Formula 1 documentary series, Formula 1: Driving to Survive.
Apple TV is now part of the Roku Channel premium subscription lineup.
“With the scale and power of the Roku platform, we are able to increase viewer engagement and discovery of premium services like Apple TV while increasing choice and flexibility in how viewers access great subscription content,” said Jill Foxberg, head of subscriptions, partnerships and corporate development at Roku. “We are excited to continue expanding our premium subscription options for our viewers through more content partners, new collaborations and compelling promotions.”
The goal of Apple TV, and the more than 70 streaming services currently on Roku, is to provide a seamless viewing experience. It eliminates the need to create new account information and passwords, allowing you to access the content you want to stream with a single login, whether using your Roku device, the Roku app, or on the web at my.roku.com.
Roku customers can subscribe to Apple TV on The Roku Channel in the US for $13 per month or $99 per year. Eligible customers can try the service with a free seven-day trial. You can record on compatible Roku devices or on go.roku.com/appletv.