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Now this Fortnite returned to iOS With Apple’s approval of the game, Microsoft jumps to try to expand its ability to sell games on the platform through its Xbox application.
On Tuesday, Microsoft has submitted a summary of the provincial court to support Fortnite Publisher Epic games, saying that Apple had “prepared” its efforts to sell games through the Xbox mobile app on iOS.
Partial reading:
A judicial order allows the Apple District Court to maintain its exclusivity within the application, but at least it must have enabled Microsoft to provide a practical solution by launching its store via the Internet-it can be accessed by linking-to buy elements inside the application and use it in games or other applications. This is what Microsoft wants. But even this solution has been reinforced by Apple. Before the latest provincial court order, Microsoft was unable to implement associated payments (or even to inform customers of alternative purchase methods) due to the new Apple anti -leadership policies that restrict Microsoft’s communication to users and impose a higher economic cost on Microsoft by Organction. The lack of a link in the app has significant effects on the discovery and capacity of the Microsoft Microsoft store.
Microsoft He announced in April It will provide the option to buy games and pass the game through its application, but it seems that these changes have not been walking smoothly. Apple has been reprimanded for not following a judicial order 2021, and it is also It led to a collective lawsuit from developers This month was presented.
The Xbox maker also tries to add the ability to flow games by applying them, but has not yet succeeded in obtaining a version with approval of this feature.
The company did not provide a comment on CNET. A copy of the summary shared, and referred to clips urging the court to impose the bargaining order against Apple to serve the “increased choice, innovation and competition” for users, which maintains that forcing Apple to restore competition “will increase the consumer selection without harming the user’s safety and privacy.”
Microsoft also indicates in its summary that the changes made by Apple can be reversed if the company wins the road: “Apple does not provide any argument that technical or policy changes cannot be retracted – for example, after a successful appeal – and the Microsoft Special Experience of stores can eventually restore Apple policies when resumed.”
Apple actor did not immediately respond to the comment.
More summaries, more pressure on Apple
In an e -mail to CNET, Epic Games shared three other summaries presented to support her battle against Apple: from Spotify, which was Fight Apple on changes to its own applicationTrade Organization Next digital content And one was presented by a group called Civil procedures and anti -monopoly professors.
Apple is expected to continue to fight, but the number of players concerned who also wants their applications is able to bypass the Apple fee structure for the application and subscriptions may continue to grow.
“It will be a problem for them,” he said Jason FranovitzDirector of the category of category in Quandary Research. “Now that EPIC has achieved this victory, everyone who has content for sale … will be pigs in the pelvis.”
He said: “My intuition is that Apple will fight these teeth and nails, with all that Apple produced more than 40 years ago, they have briefly invaded the idea of open platforms.”
Frankovitz said that Apple will argue in favor of its 2021 -year -in -law on multiple fronts, including arguments about technological feasibility to make changes in the application store, the competitive defects that the company may constitute and whether or not.
At least, at least, the company’s arguments “largely blow smoke,” said Franovitz.
“The Apple has the ability to integrate with anyone they want … very few companies in the world have the ability to do this as quickly as Apple does,” he said. “They may have more success in the argument about the legal, financial or regulatory side. I don’t think Apple will get artistic arguments.”