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TikTok announced its launch on Wednesday “Local Feeds” A subscription feature that uses precise GPS location data to create a feed of translated content, similar to “Nearby Feeds” Which launched in the UK and Europe in December.
The new localized feeds for US users will include “local content related to travel, events, restaurants and shopping, as well as posts from small businesses and local creators.” Local feeds will be turned off by default and will not be available to users under 18 years of age. TikTok USDS says the exact location tracking used for this feature is “active only when the app is in use.” Users who choose to turn on their local feed will see it as a tab on their home screen in the app.