Spotify Wrapped 2025 adds first multiplayer feature with ‘Wrapped Party’

Spotify Wrapped is back. after last Years The flop was widely criticized Which Included Artificial Intelligence Podcast Most notably, the streamer’s much-anticipated annual review feature returns to its roots. This year, Spotify is doubling down on the efforts it knows best: deep dives into streaming data, creative experiences, messaging from favorite artists, and other social features.

The company claims that Wrapped 2025 is its biggest, offering nearly a dozen new features in addition to old standbys, like top songs and artists. Additionally, it provides greater visibility into user data than in previous years. For the first time, Spotify Wrapped adds a live multiplayer feature to compare your listening data with friends.

Wrapped Party, Wrapped’s first live interactive experience, lets you invite up to nine friends to compare listening stats.

Also new this year, your Top Hits playlist will include the play count of each top song, so you can actually see how much time you’ve spent on your favorite tracks.

Other notable features this year include an interactive Top Hits quiz, a Listening Era feature, and Wrap Clubs, which matches you to one of six unique listening styles.

The company believes that these additions will not only bring back the personal and engaging experience that long-time users have come to expect from Wrapped, but will take it one step further by making it even more interactive than before.

In the Best Song contest, for example, you can try to guess which song is the best on this year’s soundtrack before seeing the results.

The new interactive Wrapped Party feature isn’t just about comparing personal stream data you’ve already received with your friends’ data, because that’s something people already do on social media. Instead, the feature offers data stories unique to your group, like who is the “most obsessive fan,” the “early bird,” the “most picky listener,” or even something sweet like the “dinner table explainer,” i.e. the person who listens to the most news podcasts.

Spotify says these trophies are dynamically updated every time you join a wrap party, so no two sessions are ever the same — even if you play them again with the same group of friends.

Meanwhile, the new Wrapped Clubs feature will group you into one of six listening styles, such as “Soft Hearts Club,” “Club Serotonin,” “Full Charge Crew,” “Cosmic Stereo Club,” and more. You’ll also get a role in the club based on your listening data. You might be a club leader if your listening choices closely align with the club’s values, an explorer if you’re always on the lookout for new releases, or an archivist if you listen to music from bygone eras.

Another feature, Listening Age, compares your music listening in 2025 with others in your age group. To calculate your age, the feature takes into account the release years of the tracks you listen to most often. From there, it determines what five years of music you engaged with more than other listeners your age.

As in previous years, you’ll see the best songs, the best artists, the best genres and, for the first time, the best albums. If you work with audiobooks and podcasts, you’ll see metrics for those as well. Artists, writers and podcasters will have their own version of Wrapped as before. Big fans will once again receive video messages from their favorite artists, podcasters, and now authors.

You’ll also receive a playlist of your best songs of the year, just like before.

What you won’t find in this year’s Wrapped file is any feature declaring it was made with AI.

At a press conference on Tuesday, Spotify’s senior director of global marketing, Matt Lux, acknowledged that the company had received “a lot of feedback” about its 2024 AI-focused Wrap experience, saying it was “a mix of positive feedback and ‘constructive feedback'” although the feature led to greater engagement than previous years.

“We’re taking all of that into account. We’re using that as information, insight and inspiration for how we approach Wrapped this year,” he said at a press event ahead of today’s launch.

“What our users tell us about Wrapped means a lot to us, so it was really helpful in how we approached Wrapped this year. What we tried to build was the most creative, the most innovative, the most engaging ever,” he added, setting a high bar for the 2025 edition of the now 11-year-old annual review feature.

“We are the original company, and we believe we are still the best,” Lux said.

However, AI was part of the Wrapped experience. Although the company claims the overall experience wasn’t created with AI, it does leverage LLM (Large Language Model) to add a storytelling layer to Wrapped’s facts and figures, and natural language summaries in other parts of its experience, given your data.

Spotify’s attempt to fix Wrapped after a notable stumble comes as the streamer faces increasing competition from Apple, Amazon, YouTube and others, all of which have launched their own annual review features, inspired by Wrapped.

“Everyone seems to have their own version of Wrapped. Now, there’s a lot of revisions and redoing and rewinding, but we think Wrapped still sets the standard for these year-end recaps,” Luhks said.

Beyond Consumer Experience, Spotify shared the year’s top artists, songs, albums, podcasts, and audiobooks, with top winners including, respectively, Bad Bunny (Best Song and Album), Joe Rogan (‘The Joe Rogan Experience’ podcast), and Rebecca Yaros (author of ‘Fourth Wing’).