Google to pay $ 100 million to settle a 14 -year -old advertising suit


Google will pay $ 100 million to settle a collective lawsuit accusing a company that imposes fees on clicks on ads placed outside the geographical sites chosen by advertisers, As mentioned earlier by Reuters. the The proposed settlement It was submitted in the California Court on Thursday and still requires the approval of the judge.

The lawsuit, which was first filed in 2011, focuses on Google Adwords – which is now called Google’s ads – and claimed that Google Broke Proke Law Infire District is misleading advertisers about sites that will display their ads. It also claimed that Google did not follow her promise to provide “smart pricing” discounts.

“This situation was about the features of the advertising product that we changed more than a decade ago, and we are happy to solve it,” Google spokesman Jose Casta said in a statement sent by email. freedom.

The settlement comes after the discovery of the “extensive” truth, which the prosecutor’s lawyer says that a review of more than 910,000 pages of documents and “multiple Terabytes” from Google click data. The advertisers who used the Google AdWords program include between June 1, 2009 and December 13, 2012.

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