Google offers its own version of Apple’s cloud computing

Google is rolling out a new cloud-based platform that lets users unlock advanced AI features on their devices while keeping data private. The feature is almost identical to Apple’s private cloud computingcomes as companies work to reconcile users’ demands for privacy with the growing computational needs of the latest artificial intelligence applications.

Many Google products Turn on artificial intelligence features such as translation, audio summaries, And chatbot assistants, on-device, which means the data never leaves your phone, Chromebook, or whatever you’re using. Google says this is unsustainable, because advanced AI tools require more thinking and computational power than hardware can provide.

The compromise is to send the more difficult AI requests to a cloud platform, called Private AI Compute, which it describes as a “safe and fortified space” that provides the same degree of security you would expect from on-device processing. Sensitive data is available “only to you and no one else, not even Google.”

Google said the ability to tap into more processing power will help its AI features move from completing simple requests to providing more personalized and tailored suggestions. For example, he says Pixel 10 phones You’ll get more helpful suggestions from Magic Cue, an AI-powered tool that contextually displays information from your email and calendar apps, and a wide range of languages ​​for your dialer to transcribe. “This is just the beginning,” Google said.