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Sometimes the first draft is the hardest. Adobe wants it A new AI-powered video tool To make it easier to get your initial schedule set. Firefly Video Editor’s new “Quick Cut” AI tool does just that — it takes all of your raw video footage and outputs the first rough cut.
The AI tool is very dialogue-driven, so it’s best for coordinating reviews and interviews. In a demo, Dave Werner, a senior Adobe designer, showed me how easy it is to use. He uploaded all the A-roll and B-roll shots he shot to review a new gaming phone, and wrote a prompt asking Firefly to create a video review focusing on specific pros and cons and specific specifications including duration and aspect ratio.
Two minutes later, he had a usable first copy of his review.
Quick Cut allows AI to create the first version of your video.
This AI tool is located in Firefly’s demo video editor. If Premiere Pro is for experts, Firefly video editor is for everyone, especially social media creators who don’t need the most detailed editing tools. You can access with a Firefly subscription, which starts at $10 per month. Quick Cut is now available globally.
The goal of Quick Cut isn’t to create a perfect video using AI; The goal is to eliminate the “boredom” of creating a first draft, said Mike Volgner, senior director of product management at Adobe. You will have to double-check the work of the AI and add final touches, such as captions and titles, and smooth out the rough edges of the videos. Creators may be OK with letting AI help with the first effort, but it’s those finishing touches that make a creator’s brand, he said.
The new AI Quick Cut tool is very much in line with Adobe’s broader AI strategy. Here’s what to expect from Adobe’s AI in 2026.
Read more: AI Slop is destroying the Internet. These are the people fighting to save her
Adobe AI in 2026
The maker of Photoshop has loaded its creative software with AI, but not just your typical photo and video generators (although it has those too). The company has focused on AI editing tools for specific tasks, such as searching for AI-powered clips in Premiere Pro.
AI-powered creativity is still a controversial topic in 2026. Many writers, artists, and designers are concerned about it. How are artificial intelligence models created?using their existing work without their permission or compensation. An increasing number of AI-powered image and video generators are flooding the Internet with low quality Ai rampWith few solutions to slow it down or stop it.
Adobe, for its part, was adamant Over the years Its AI will not lead to neglect but will help creative people do their jobs better. Mike Polner, vice president of product marketing, told me at the beginning of 2026 that it plans to continue down the AI path, combining advanced AI models with Adobe’s existing workflow tools.
“AI is most powerful when it is embedded in the tools that creators are already using to do real work,” Polner said.
The company is certainly not slowing down its AI integration. In 2025, He added more 10 Third-Party Models Firefly strikes deals with OpenAI and Google for its best AI systems. Positive AI content creators regularly use these options; Adobe a report It found that 86% of creatives use AI daily in their work.
Prompts are getting longer, and creators are leaning toward “more cinematic and minimalist styles, nostalgic textures like grain and halftones, and generally great emotional nuances,” Polner said.
Some creators with positive AI said they chose their own AI model based on his “personality” Or skills, like a camera lens or a paintbrush.