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He is Samsung Galaxy Z Flip 8 One of the five most expensive things worth the money? Are you sitting down to film a Netflix documentary about the mysterious thing that made you go viral? Your Z Fold 8? Will you use Z Fold 8 Ultra To slowly record yourself doing Dougie to a remix of Olivia Rodrigo’s “Favorite Crime”?
If you know what any of these things mean, you’re probably chronically online like me. Surprisingly, you might also be the target market for Samsung’s new Galaxy smartphones. The new Galaxy devices, released on Wednesday, have several new features and revamped software that appear to be aimed squarely at content creators.
Which leads me to wonder, in online community parlance: Is Samsung now able to influence influencers?
The biggest sign is a new feature called My FanCam. If we can get past the annoying name, it will be an interesting tool. You can use it to track a specific subject — like, say, the lead singer of a band when you’re at a concert — and Samsung will automatically reformat your video to your preferred aspect ratio. So, the video you shot horizontally can easily be recreated into a vertical clip without having to trim or edit it manually, thanks to Galaxy AI technology.
Admittedly, camera updates are fairly standard for any new smartphone. More than half of US adults (54%) say a better camera is the most important feature when upgrading their phone, according to a recent study. CNET poll. So it makes sense that tech companies prioritize camera improvement with every new smartphone release. But there are more gadgets in the new Galaxy Z line that continue to scream “impactful” to me.
On the Z Flip 8, a 50-megapixel camera and ProVisual Engine power what Samsung calls “the most advanced selfie experience.” Samsung showed how you can hold the device like an old camcorder, with a new horizontal lock option to capture steady video. Mirror View lets you use the camera on the Cover’s display as a mirror, theoretically replacing the last quick check you do in the mirror before leaving the house.
CNET correspondent Abrar Al-Hiti Z Fold 8 announced A good choice for “those of us who can’t stop scrolling,” and for good reason. It comes with dual recording capabilities, so you can capture a video of what you’re looking at as well as your reaction to it, making it perfect for sharing on social media. On installment Z Fold 8 Ultra modelyou’ll be able to capture content in 8K using the APV codec – a great option that’s not available on iPhones and is usually limited to professional cameras.
These many small camera updates add up to much better photos and videos, which is the foundation of content creation. Over the years, influencers, social media marketers, and small businesses have been able to do just this Ditch your expensive camera equipment In favor of smartphones thanks to camera updates like this. Some professionals even choose iPhones or Galaxy phones for their projects, like Olivia Rodrigo’s Get Him Back! Music video, which was Filmed entirely on iPhone 15 Pro Max.
And let’s talk about the pink elephant. Foldable phones are attention-grabbing phones. Despite the best efforts of Samsung and Motorola, the foldable smartphone has not yet become mainstream in the United States, and people will notice you when you have a smartphone. What more does “influencer” mean than owning a shiny new toy that everyone else doesn’t have?
Frankly, it may be only the influencer crowd, with their $50,000 deals and luxury brand trips, who can easily afford Samsung’s expensive Galaxy phones. Those of us who want to embrace the energy of our main character by turning off our smartphone may have to wait until prices drop.
You don’t have to be an influencer to enjoy the new Galaxy phones, and many of the people who buy them certainly won’t be social media stars. But it’s worth noting that this is what Samsung chooses to focus on. To say the least, maximizing the influence of influencers seems like a break from all the AI maximization. for now.
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