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You’ve seen this comic before: an anthropomorphic dog sits smiling, surrounded by flames, and says, “This is good.”
I have become one of The most enduring memes In the past decade, and now the startup of artificial intelligence verbatim He appears to have included it in an advertising campaign – an advertisement for it KC GreenThe artist who created the comic said his artwork was stolen.
Share Bluesky It appears to be running an ad in a subway station featuring Green’s work, except the dog says, “Pipeline(M)y is on fire,” and an overlaid message urges passersby to “Rent Ava the AI BDR.”
Quoting from this post, Green said He “was getting more and more people telling me about this” and that “I didn’t approve of anything (I) did.” Instead, he said the ad was “stolen like AI,” and asked his followers to “please ruin it if and when they see it.”
When TechCrunch emailed Artisan asking about the announcement, the company said: “We have great respect for KC Green and his work, and are reaching out to him directly.” In a follow-up email, the company said it had set up a time to speak with him.
Artisan has caused controversy with its ads before, specifically with Billboards urging companies to ‘stop hiring humans’ – although founder and CEO Jasper Carmichael Jack insisted the message was about “a category of work”, not “human beings in general”.
The phrase “That’s good” first appeared in Green’s webcomics “Fire show” In 2013, although he hasn’t completely disavowed the smiling dog (recently… I turned comedy into a game), it is clear He escaped his control. Of course, Green isn’t the only artist to see his comic art used in ways he finds objectionable.
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But some artists still take action when their artwork is monetized or used in commercial ways without their permission, such as when cartoonist Matt Furey sued right-wing conspiracy theory site Infowars for using his character Pepe the Frog in a poster. (Furie and Infowars eventually settled down.)
Green told TechCrunch via email that he “will look into (legal) representation, as I feel I should do.” However, he said it “takes the wind out of my sails” as he has to take “time out of my life to try my hand at the American court system instead of bringing it back to what I’m passionate about, which is drawing comics and comics.”
“These AI losers are untouchable, and memes don’t come out of nowhere,” Green added.
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