Alexa gets the main promotion of Amazon Amazon. What we know yet

The Amazon is expected to announce a major upgrade to its artificial intelligence Alexa Voice Assistant Next week, which can change how we interact with this popular piece of Smart home technology. Amazon Out Media sent invitations to attend an event on February 26 in New York City, and the Panos Panay team is scheduled to speak from Amazon devices.

Panay joined Amazon in 2023 after spending contracts in Microsoft, where he helped form surface Production line.

The event is expected to know AlexaA long time ago Vocal capabilities of artificial intelligenceWhich can greatly enhance its ability to engage in more natural and contextual conversations and complete multi -step tasks.

If this is announced, this would represent the development of the most important Alexa since its first appearance in 2014. Although Amazon was a long -standing pioneer in the area of ​​artificial intelligence, the scene is shift quickly. Companies such as Openai, Google and Anthropic are increasingly advanced assistants of artificial intelligence who are able to multiple tasks and complete complex requests.

Alexa currently treats one thing at one time. Last month, Openai presented the new artificial intelligence agent called OperatorWhich aims to deal with daily tasks such as performing dinner reservations, asking grocery and filling models. Amazon Cnet told the event that will highlight the latest innovations from the Alexa team, but it did not provide more details.

With more than half a billion billion devices supporting Alexa in homes all over the world, upgrading from artificial intelligence can reshape how users interact with vocal assistants, and they are likely to offer a paid layer for more advanced potential. Reuters I mentioned Amazon has thought about imposing a fee of $ 5 and $ 10 per month for service, while maintaining the original version of Alexa Free.

Apple is also rumored to intensify her smart home efforts with a Siri worksA wall installed on the wall is designed to control home appliances such as heat, lights and devices.

It is expected to be launched in March, the device is expected to be part of the Apple batch to compete more aggressively in the smart home market, historically historically of Google and Amazon.