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Why we love it: Dr. Christopher Tolmie, DDS, MBA, of Health of the public distribution systemHe recommends using whitening toothpaste, saying: “Instead of peroxide, use… Nano hydroxyapatiteIt is the same calcium phosphate crystal that makes up tooth enamel to remove surface stains. Healthier enamel means fewer bacterial highways to the rest of the body.
Tolmie also cites A 2021 Randomized clinical trial Which found that 10% hydroxyapatite protects against caries as well as fluoride. “It brightens spots while filling in small cracks, smoothing, whitening and reducing sensitivity,” Tolmie adds. “Expect a gentle 1-2 degree lift in 2-4 weeks, versus a 3-8 degree jump in one professional visit.”
Dr. Yenel Pinto, DDS, Founder Deering DentistryHe also recommends this toothpaste for stronger, healthier enamel. “It strikes a great balance between cosmetic whitening and real functional benefit,” she says.
“For me, the ideal whitening toothpaste helps remineralize enamel, balance pH, and support the oral microbiome,” Pinto explains. “Nano hydroxyapatite does this, and as it rebuilds the tooth’s surface, it naturally reduces translucency and helps teeth appear whiter without irritation or long-term damage. By softening and strengthening the outer layer, it also increases the tooth’s ability to reflect light, making your smile look not only whiter, but more radiant and vibrant.”
Who is it best for: Tolmie says this toothpaste is best for “clean label and fluoride free users, children, pregnant patients, or anyone who wants to whiten teeth daily without the risk of high sensitivity side effects.”
Pinto also recommends this toothpaste for patients with mild sensitivity, premature enamel wear, or a history of cavities.
Who should not get it: Tolmie does not recommend this whitening toothpaste for heavy smokers, people with tetracycline stains or those who want a quick multi-shade change. For patients who want the latter option, they will need custom trays or in-office bleaching.
“I wouldn’t recommend using whitening toothpastes or even gentler ones every day in the long term,” Pinto adds. “Most contain a slight abrasive (often hydrated silica or baking soda), which is generally safe when taken in moderation but can erode enamel over time if overused.”