Netflix is ​​acquiring Avatar as it moves into party games

While Netflix continues to develop its gaming strategy, which was recently included A new era of TV party gameswill allow people to build avatars — with the help of a new acquisition. The company is acquiring avatar company Ready Player Me and its “avatar technology across games” to allow players to “carry their identities and fanbase across games,” according to Ready Player Me CEO Timmu Tõke.

Netflix “doesn’t have an estimate on how long it will be until Avatars are released” or which games you’ll get first, TechCrunch Reports. Terms of the deal were not disclosed.

The Ready Player Me team of about 20 people will join Netflix. The company’s services, which were used by “thousands” of developers to “run avatars across platforms”, “will become unavailable” on January 31, 2026, Ready Player Me says on its website.

“Our vision has always been to enable avatars and identities to travel across multiple games and virtual worlds,” says Toki. “We’ve been on an independent path to making this vision a reality for a long time. I’m now very excited to have the Ready Player Me team join Netflix to expand our technology and expertise to reach a global audience and contribute to the exciting vision Netflix brings to gaming.”