Tele Norwood is Gen Ai Psyop

Last week in Zurich Film FestivalEllen Van der Philin-founder and executive head of the Productional Age Organization at AI Particle6 and Sustio Talent Studio Xicoia, said that a number of talent agents have expressed their interest in working with Tilly Norwood, a “actress” created from AI established by companies. Van der Veelden was not subject to details any Agencies may consider whether they should bring norwood (and therefore, Xicoia) as customers. But simply say that the agents have reached enough Get the entertainment industry deals And publish stories on how to be Norwood.

Norwood is the first among many digital avatar that is cooked in Xicoia, and Van der Felin said She wants “Tele to be Scarlett Johansson or Natalie Portman.” So far, the biggest “role” of the Particle6 “Particle6” ​​video has memorized the TV production process. Like a lot The founders of Gen Ai StartupVan Der Veelden talks about the potential Tiley Norwood profession of act See what to do the Avatar. It seems that a lot of starting Tilly Norwood is as if it is a trick that can be ignored easily. But tin -generating actions can also lead to meaningless ideas such as “artificial intelligence representatives” that are normalized in people’s minds.

There is a betrayal of intellectual honesty to summon Tele Norwood on an actress that becomes very clear when you understand what Xicoia has evolved. Tilly Norwood is not a real woman who can think, act, or make decisions independently – it’s an animated Avatar whose movements and speech are generated by the Amnesty International Model trained at footage of actual people. Delivery date Reports that Xicoia wants to give people ways to interact with Tilly Online, where “the avatar can be involved in unregistered conversations, the performance of monologues, and the response to actual time trends, tone air conditioning and references to suit the fans of the platform.” Some of Tele’s responses will be automatically, but the avatar also requires “human creative supervision” in order to work properly.

In essence, Tilly Norwood is a digital doll that can be made to do everything that people want in Xicoia, and this appears to be a marketing point that the company wants to emphasize. At one time in the “AI Commissioner”, the male avatar says that in love with Tele because it “will do anything I say”, which makes it seem that Xicoia is trying to do so A public call Eager Seeing these characters do things Unlike “acting”. The entire video is creeping, but also tells about what Xicoia believes that Tilly can be used.

You may know Van Der Veelden – previously and comic actress – that there is more than acting more than lines reciting, striking signs, and dressing in fashion. It is also possible to understand that unless the project is producing at Xicoia at home, the introduction of Tilly in a movie or series would constitute a number of artistic challenges. But regardless of whether Van der Veelden is actually believed that Xicoia’s Gen Ai creations can do what living artists can do, it dazzles the idea that it is possible to get the name Tilly Norwood in the mouths of people and their minds.

This type of marketing tactic is similar Al -Zaydi workers The artificial intelligence reinforcements used to increase their products. Although it is strange to hear the supporters of artificial intelligence, it seems that the warning devices about the destruction of the technology they are developing, this is more logical when you think about these warnings as a kind of advertisement. It means that everything about Gen AI is inevitable and not a result Decisions that people make. This implicit inevitability aims to make you more willing to accept Buy in the noise gun AI – Even when technology is It does not really work the way you promised.

Tilly Norwood may never make the way Xicoia wants, but just days after starting the avatar, Italian producer Andrea Irevolino announced it was it Development of the Director of Amnesty International It is designed to “celebrate the poetic language similar to a dream for great European cinema.” All this feels ridiculous because this is exactly what it is. But the biggest goal is to put you in the strangeness of all of this, so that when these products are – whether it is movies, shows or tiktoks – finally comes to the market, “make sure, why not?”

Even if the agents are not scrutinizing the door of Xicoia in the hope of entering Tilly Norwood, the company is trying to speak this result to reality. He – she Recently said diverse “Everyone wants an interview with Tele.” and if On the Avatar, the Talent Representation Security was sent, and it will send a message to the entertainment industry, which some believe that digital structures are able to perform the jobs traditionally performed by people.

What is funny in Tilly Norwood Fuss is that the Avatar is not even a lot of industry first. The Internet is full with Pictures and shots of artificial intelligence From a brunette, it is difficult to forget Final Fantasy: Spirits inside‘ I tried to turn into celebrities in the real world. The big difference here is that Xicoia, like every Gen AI sentence, tries to anger themselves in connection with even the real people in the entertainment industry have shouted. Sag-Aftra hit the nail on his head When he said that Tele Norwood “does not solve any” problem ” – it creates the problem of using stolen offers to remove actors from work, endanger ways to live in danger and dismantle human art.”

Unlike Tele Norwood, SAG-Aftra Fears are very real, and more worthy of our interest.