Google raises the price of Nest Aware again

Google raises the price of Nest Aware and Nest Aware Plus, which begins in August 2025.

according to Email messages were sent to the subscribers todayThe cost of the Nest AWare service for beginners increases from $ 8 per month or $ 80 annually to $ 10 per month or $ 100 upon payment for a full year in the foreground. Nest AreKing Plus will move from $ 15 per month, $ 150 annually to $ 20 per month or $ 200 annually. Google says the new pricing will enter into force “on your first bill that occurs in or after August 15, 2025, or at the end of your promotion period (whichever is later).” Company The latter increased its subscription prices In September 2023.

Google’s Nest devices can be used without subscription, but you will only be able to reach a few hours of the semested shots without either Nest Aware or Nest Aware Plus. Nest AWare includes 30 days of events -based video history. Nest Aream Plus expands it to 60 days, in addition to the last 10 days of 7/7 shots of subsidized devices.

Both subscription levels include features such as familiar faces that can recognize friends and family, discover the sound that warns you when the break -up periods or smoke warnings are played, and the 911 Emergency Communication Center near your home through the Google Home app while you are far away.

Never welcomes price increases, but subscription fees for the new Nest AWare are comparable to what Google’s competitors impose on the advanced features of artificial intelligence materials that can recognize faces and describe the content of videos accurately. Excellent Ring Home Plan He is currently $ 19.99 per month or $ 199.99 a year. Alex Plus It is cheaper at $ 7.99 per month if you only have one camera, but for multiple cameras, it is $ 17.99 per month. Nest Aware and Nest Aware Plus supports an unlimited number of devices in the same house.

Google did not specify a reason for the increase, despite the presence of Gemini by Gemini Camera intelligence feature For Nest Area Plus, currently available for a limited number of “Select Home App Users” through the Beta General inspection program from Google. Feature He generates more descriptive comments From the recorded camera events, such as “the dog digs in the garden.”