Netflix’s advertising layer grows very quickly – this means more ads

Amy Rinhard, the head of the Netflix ads, said that the broadcasting service “enjoys” the most involved audience anywhere “, with the subscribers of the advertising -backed layer spending 41 hours per month on the service.

New ads formats are part of the Netflix’s internal advertising platform, which now operates in the United States after arriving in Canada. It plans to bring the platform to all 12 countries with advertising -backed plans by June. “The foundations for our ads are present,” said Reinhard. “Go ahead, the pace of progress will be faster.”